Invited to make a documentary to raise awareness of respect for animals, director Ed Antoja realizes during preparation how little he knows about the film topic. The documentary follows his growing awareness in which doubts and teachings will influence his daily life, from how he consumes to how he spends his free time, inevitably leading to conflict with family, friends, and work colleagues. A critical moment will be overcome under the guidance of Jenny, a collaborator with Foundation for Advice and Action in the Defence of Animals (FAADA), which commissioned the film, in the opinion of experts and the experience of five people who have adopted the same lifestyle.